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SBIClerk2009MS Related Question Answers
176. ”Relationship” in marketing means_____
Relation between salesperson Relation between buyer and seller Relation between company and consumer All of these None of these
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177. Marketing of services is known as ___
Transaction marketing Door-to-door marketing Relationship marketing Internal marketing None of these
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178. ”Referrals” means _____
Reference book Leads provided by operation staff Sales person Front-office staff Management
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179. ”Conversion” in sales language means____
converting a buyer into a seller converting a seller into a buyer converting a prospect into a client All of these None of these
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180. Bank marketing is same as____
Transaction marketing Service marketing Indoor marketing All of these None of these
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181. Leads can be provided by___
Friends and relatives Websites Directories Colleagues All of these
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182. One of the following is not a sales activity Find the same.
Identifying leads Making a call Presentation Negotiation After-sales service
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183. Selling is a function undertaken by _____
All the sales persons All the employees Entire organization Outsourced agencies All of these
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184. Find the correct statement_____
Selling is same as marketing Selling is more than marketing Selling is part of marketing All of these None of these
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185. You can start Microsoft Word by using _____ button
New Start Program Control Panel None of these
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186. In Excel Charts are created using which option ?
Chart Wizard Pivot Table Pie chart Bar Chart None of these
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187. Marketing is a function undertaken by_____
All DSA’s All front-office staff Whole organization All of these None of these
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188. Non-product selling means____
selling variety of products selling only one product selling seasonal products selling services All of these
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189. A vision statement is____
not required for established companies not required due to competition not required as no one understands them a long term inspiration None of these
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190. Effective Banking Marketing requires_____
proper pricing customized products simple products market research All of these
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191. Direct Marketing means____
Face-to-face marketing Melas Seminars Indoor marketing Online marketing
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192. Indirect Marketing means____
Marketing by non-salespersons Market Survey Market Research Advertisement All of these
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193. Cosmopolitanism
an ancient concept a modern need a continuous affair a team effort a direct need for survival
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194. Customer’s Relationship with the Bank is influenced by____
Customer's attitudes Attitudes of bank staff Interest rate of the bank Attitudes of sales persons All of these
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195. Marketing is best suited in_____
Buyer’s market seller’s market Internal marketing Direct marketing None of these
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196. Delivery channels other than Bank counters are_____
ATM’s Internet Banking Mobile Banking Tele banking All of these
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